Washington, DC-based residential developer carves a unique path through the Nation's Capital. In a city steeped in partisan rancor, slathered in tradition and full of neoclassical architecture, Ditto eschews the typical brownstone. Instead, they create modern masterpieces, sprinkling the city with oases for the modernist urban dweller. In 2015 Ditto engaged Innovatude to define their brand before embarking on a phase of exponential growth. We continue to provide marketing consulting services to ensure all elements of the brand are properly choreographed to build equity and create memorable experiences for Ditto's residents and aspiring residents.